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Insights and research

Steer method, inspect synthetic samples and evidence classes, and define the human-validation boundary.

1 min readDocs build Updated Jul 26, 2026

Start here

  1. Read results like a researcher.
  2. Inspect the audience definition and source basis.
  3. Confirm the achieved synthetic sample and calculation path.
  4. Replicate when stability matters.
  5. Name the human or market evidence still required.

Method and governance

Synthetic sample size can stabilize a comparison inside the modeled panel. It does not create population representativeness.

Marketing operator

Get from campaign or product decision to a labeled synthetic pretest without learning the full platform.

Agency and client lead

Use client-separated workspaces, review roles, visible spend, and evidence-labeled deliverables.

On this page

Start hereMethod and governance